United Rentals

Bringing the Worksite to Life

The goal was to represent how United Rentals bridges the gap between people, equipment, and technology—making complex projects run smoothly. I focused on bold compositions and dynamic design elements that embody movement and interconnectivity. From heavy machinery to digital dashboards, every element was integrated to reflect their core message: efficient, connected, and seamless operations. Creating these styleframes was a rewarding challenge—capturing the energy of the worksite while keeping the design sharp and functional.

Role: Design, Styleframes
Made at ROAM Editorial

Various beam designs.